PROJECT OVERVIEW

Dil's Tea

CHALLENGE

Tea packaging design plays a crucial role to get that particular attention among the competitors. Dil’s tea has been in the market for many years with over 20 flavors thus we needed to come up with a new functional visual strategy for package design

APPROACH

We designed intricate graphic elements depicting the motifs & patterns and an illustration of each fruit to represent the multiple flavors with along the contemporary concept

SERVICES

  • Packaging

  • Art Direction

ADDITIONAL CREDITS

Photographer: Noor Jameel

CHALLENGE

Tea packaging design plays a crucial role to get that particular attention among the competitors. Dil’s tea has been in the market for many years with over 20 flavors thus we needed to come up with a new functional visual strategy for package design

APPROACH

We designed intricate graphic elements depicting the motifs & patterns and an illustration of each fruit to represent the multiple flavors with along the contemporary concept

SERVICES

  • Packaging

  • Art Direction

ADDITIONAL CREDITS

Photographer: Noor Jameel

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